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Sales Letter For Computer Salesperson

This is one of my all-time favorite letters, and it contains two of the best job-search lines I've seen: "Freedom to work more than 40 hours per week," and "Whatever it takes I can and will do."

Like all great letters, this one reflects the writer's personality: Linda is bright, creative, enthusiastic, alive. And she's successful. She mailed thirty letters, got three interviews and one job offer. Linda went to work in computer sales and was immediately fast-tracked. When the job soured, she rewrote her letter slightly, remailed it, and received another job offer. Today Linda is president of The Final Word, her own computer training company in Houston, Texas.

LINDA TURNBAUGH
830 Sherman Street | Denver, Colorado 80203
H: 303-832-3374 | C: 720-805-1356 | lturnbaugh@gmail.com

MEET LINDA!

"A SALESMAN IF I EVER MET ONE!"
(Said by her former employer with over 25 years in sales who now manages a large insurance company.)

LINDA IS:

      DYNAMIC
      CREATIVE
      INTELLIGENT
      RESOURCEFUL
      PERSISTENT
      HONEST
      DIRECT
      POSITIVE
      QUICK TO LEARN
      A RISK TAKER

QUALIFIED... STRONG PEOPLE BACKGROUND AND PEOPLE SKILLS IN:

      Handling Complaints
      Problem Solving
      Motivating Others
      Knowing When to Listen
      Knowing When and How to Ask Questions

A graduate of the University of Illinois in 19-- with a bachelors in
psychology and a minor in math and social work.

WHY DIRECT SALES?

$--AN OPPORTUNITY AT AN OPEN ENDED INCOME
FREEDOM--TO WORK MORE THAN 40 HOURS A WEEK
CHALLENGE--TO TAKE OPEN ENDED SITUATIONS AND MAKE THEM HAPPEN
ADVENTURE--TAMING THE UNKNOWN

YOUR COMPANY WILL GAIN

A person with a high drive to make money.
An enhanced reputation in the business world.
A lower turnover rate--I'm career oriented.

ABLE TO TRAVEL; EXCELLENT HEALTH

      The potential is there waiting to be unleashed and molded into one of your company's top producers! Whatever it takes I can and WILL do--truly a diamond in the rough!

INVEST IN YOUR COMPANY'S FUTURE TODAY!

Linda Turnbaugh

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25 Reasons I love consulting.
by William S. Frank

Brand. You are your own brand, and you can define it any way you want. For many years, I provided outplacement to the ex-employees of Schlumberger, the world's largest oilfield service corporation. When departing employees left the company, they didn't request outplacement in their severance package. They said, "I want Bill Frank."
Demand. The world will always be full of terrible problems that need solving.
White Hat. I can be a helper and get paid for it.
Pay. I can be paid to do things I'd gladly do for nothing.
Variety. Every day is different.
Happiness. At this stage of my career, I only work for people I respect and care about. If a client micromanages me or is otherwise no fun, I complete the assignment and replace them.
Talent. I'm using 110% of my talents and stretching myself to the max.
Change. I can change my focus any day I want. If you're a McDonald's franchisee, you don't say, "Hey, I've got this great idea for a meatball sandwich—let's try it out today." In consulting you can adjust your focus hour-by-hour, as long as your clients still understand and appreciate what you do.
Income. No one else would pay me as much as I pay myself.
FUN. I can't think of anything I'd rather be doing.
Retirement. I can write and consult as long as I am physically and mentally capable. Peter Drucker worked into his 90s, and when asked which book was his best, he said: "My next one."
Job Security. Although clients come and go, no one can come into my office and say, "Pack up your stuff . . . You don't work here anymore." In 29 years, I've only had one employer: ME.
Travel. I don't have to travel unless I decide to. I travel if it's both FUN and profitable—or at least FUN.
Commute. I live five minutes from my office, a corner office in an upscale six-story tower. In winter, I leave a heated garage at home and drive to an underground heated garage at work. There's seldom time to hear even one song on the radio.
Vacation. Consulting is more fun than vacation (except on Wailea Beach in Maui).
Friends. I have developed hundreds of close acquaintances and several lifetime friends.
Time. I can work as much or as little as I like: four-hour days or 18-hour days. (Of course, my income will reflect that.)
Employees. I can work with employees, subcontractors, partners, or alone—I've done it all.
Passive Income. I've developed several products that provide "mailbox money." I earn while I'm sleeping.
Ethics. I've never had to violate my values or personal code of ethics. I've never had to lie, purposely deceive or harm others, or promise things I can't deliver. I go to bed with a clear conscience. That doesn't mean there's never any conflict. But the conflict is conducted according to generally accepted business practices.
Virtual. My career is fairly portable. With the Internet, e-mail, cell phone, and FedEx, I can work nationally, even internationally from my office—or anywhere in the world.
Purpose. I make a difference in peoples' lives every day. I see it in their faces, hear it in their voices, and read it in their thank-yous.
Experience. Every painful or joyful life experience makes me a better consultant. So does every person I meet or book I read. Grey hair can be good in consulting.
Structure. I have to work very hard, and the clients expect superb results—but I get to structure my days, weeks, months, and years.
Boss. Most of the time, I love my boss.

As I was posting these letters online, I realized I want to communicate my love for consulting. It's just a great business. The single letters, taken together, may create a picture of enjoyment, but in a burst of creativity I listed some of the reasons consulting is such a good fit for me—and perhaps for you, too. They are not prioritized; this is just how they came out.