Show Persistence For Reporter/Writer #1

Don't take "no" for an answer, because "no" doesn't mean never; it means "not right now." Keep all your options open. Never close a door on yourself. Just remember, marketing is . . .
  1. Working magic.
  2. Actualizing, making things happen.
  3. Finding out what people think they need and giving it to them. (Not making them need what you've got.)
  4. A pleasant "can do" attitude. Infectious enthusiasm ("I like you . . . I like your carpet, etc.").
  5. Keeping all the doors open. Never closing a door. Never being rude, short, or unkind--no matter how disappointed.
  6. Trying all the avenues.
  7. Making it a job. Working your buns off. "With part-time efforts, you get part-time results."
  8. Knowing what you want. Having written goals.
  9. Meeting as many people as possible in as short a time as possible. (Visibility.)
  10. Always following up.
  11. Not accepting rejection.
  12. Not making excuses.
  13. Staying busy.
  14. Not quitting until you reach your goals. 
BRAD C. BAWMANN
203 East Exposition Avenue | Denver, Colorado 80209   
H: 303-342-4638 | C: 720-858-1625 | bbawmann@verizon.net


September 16, 20—

Mr. Butch Montoya
News Director
KUSA-Channel 9
1089 Bannock Sreet
Denver, Colorado 80204

Dear Mr. Montoya,

Thank you for your letter dated August 28, 20—.

Even though there are no openings currently at KUSA, I want you to know I'm still interested.

I'm a "content" man, able to squeeze every drop out of a story. And my drive, enthusiasm and energy, most agree, are astounding.

My tenacity in getting the most out of a story is made manifest by my recent revelation that actress Shirley MacLaine plans to open the first of her spiritual centers here in Colorado. I fought long and hard for that story and I broke it first.

Let's at least meet for a cup of coffee. I want to show you how my assets are too valuable to forego.

I'll call in a few days to arrange a time to meet.

Sincerely yours,

Brad C. Bawmann
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