Proposal That Produced Big Engagement #2

Debra had been a longstanding business friend. When she expected an upcoming layoff, we first offered a simple one-page proposal, shown on the previous page. Later, the company asked for something more detailed, and we supplied a two-page version, shown below. We ultimately delivered $75,000 in consulting to this company. Notice the simple language and brevity. Jackson was a CareerLab consultant.
March 27, 20—

Debra Black
Director of Human Resources
Forster-Gerber-Smyth Management Company
1000 Broadway, Ste 1200
Denver, Colorado  80203

Dear Debra,

Jackson and I really enjoyed meeting you, Robert, Nancy, and Tammy yesterday afternoon.  We felt you asked some great questions and had a good handle on what was happening.  We were pleased to see the energy you are putting into planning.  That will pay off big time during the transition.

Here is the outline of the outplacement programs and prices we discussed:

Outplacement Workshops
Two-day training program for non-exempt personnel $1200/day = $2400.

We said we could accommodate up to 20 participants in any workshop, and the training fee includes all workshop materials.  We agreed that you would provide meeting rooms for the presentations, either in your facility or in a hotel nearby.  Of course, CareerLab's training facility is always available at no charge.  Although we didn't discuss it, employers normally provide an overhead projector, TV/VCR, and flip chart for us, as well as lunch for the participants.

Workplace Violence Workshop for Managers
We will provide a two-hour on-site briefing for managers covering the scope of the problem, myths about workplace violence , profiles of attackers, signs and signals of violence, and what to do to prevent and de-escalate violence.  The program will be taught by Dr. David Jeffers, one of the country's leading experts on workplace violence.  (His bio is included in our silver folder.)  $500

Resume Development
Editing and critique, word processing with up to three major rewrites, and 100 laser-printed resumes.  $75 per participant.  Posting a resume to more than 200 Internet resume talent banks increases the price to $125.

[More below . . . ]


Forster-Gerber-Smyth Management Company
March 27, 20--
Page Two 

Books and Materials
We recommended these two books for non-exempt employees:
  1. Resume Repair Kit: $19.95
  2. 200 Letters for Job Hunters: $19.95. And we recommended an additional book for exempt workers:
  3. The Perfect Interview: $17.95
All participants will have access to CareerLab's 6-Part Video Series (Getting HIRED), both during the workshop and afterwards at our career center.  

Non-exempt Counseling
Up to four (4) hours each per person:  $150/hour

Exempt Counseling
One-on-one coaching in all aspects of the job search, covering all workshop topics, plus special options like small business startup and working at home:  $2500 per person.

CareerLab HelpLine
For six months after the programs are completed, your employees will have access to our toll free HelpLine:  1-800-723-WORK.

As we said, we would like to have at least one consultant on site the day termination announcements are made.  That gives us a chance to explain our services and provide support and emergency assistance if necessary.  Our fee for this is $100 per hour.

Debra, I hope this includes everything we discussed.  If it does not, please let me know.  After you've had a chance to review this proposal, I'll give you a call to see how you would like to proceed.

We're looking forward to taking care of you and your employees and making this project a big success.

With best wishes,

William S. Frank

wsfrank@careerlab.com

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