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Help From Director Of College Program

Author's Note: One letter is seldom right for everyone on your list of "friends," so you may want to send tailored letters to various subgroups: one for consultants, another for close personal friends, for family, for former vendors, and so on. The more you personalize your campaign, the better it will work. Doug's letters are variations on Dale Kreeger's friendship theme.

DOUGLAS P. ARNOLD, JR.
295 Treetop Lane N.W. | Ft. Collins, CO 80521
H: 303-578-2929 | C: 720-451-8526 | darnold@msn.com

January 8, 20––

Dr. Pamela Swanson
Director, MBA Program
University of Denver
Evans at University Boulevard
Denver, Colorado 80210

Dear Dr. Swanson:

A few weeks ago, a D.U. seminar entitled "How to Conduct a Professional Job Search" was canceled. This was something of a disappointment since I had just left my position as Controller of Robertson Manufacturing, and was ready to begin just such a search. Fortunately, Lee Thomas recommended a consultant who provides excellent advice, so the search is under way.

Networking is the key concept used to locate opportunities in Denver. I would very much appreciate it if you would permit me to consider you part of my network. As Director of the MBA Program, I know you make contact with many successful business leaders in Denver on a regular basis. Such contact is invaluable in connection with a professional job search.

Will you please take the time to read my resume? I would appreciate it very much if you could make me aware of any interesting situations that come to your attention. Any leads you can provide will be of great assistance to me. Please keep in mind that my skills are not limited to financial accounting. Related administrative positions such as computer systems management are also of interest, especially since my MBA area of emphasis is Management Information Systems.

Thanks for your interest. I regret imposing upon you for this help--I know you are very busy. Be assured that any effort you make to help me will be appreciated.

Sincerely,

Douglas P. Arnold, Jr.

DPA/
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25 Reasons I love consulting.
by William S. Frank

Brand. You are your own brand, and you can define it any way you want. For many years, I provided outplacement to the ex-employees of Schlumberger, the world's largest oilfield service corporation. When departing employees left the company, they didn't request outplacement in their severance package. They said, "I want Bill Frank."
Demand. The world will always be full of terrible problems that need solving.
White Hat. I can be a helper and get paid for it.
Pay. I can be paid to do things I'd gladly do for nothing.
Variety. Every day is different.
Happiness. At this stage of my career, I only work for people I respect and care about. If a client micromanages me or is otherwise no fun, I complete the assignment and replace them.
Talent. I'm using 110% of my talents and stretching myself to the max.
Change. I can change my focus any day I want. If you're a McDonald's franchisee, you don't say, "Hey, I've got this great idea for a meatball sandwich—let's try it out today." In consulting you can adjust your focus hour-by-hour, as long as your clients still understand and appreciate what you do.
Income. No one else would pay me as much as I pay myself.
FUN. I can't think of anything I'd rather be doing.
Retirement. I can write and consult as long as I am physically and mentally capable. Peter Drucker worked into his 90s, and when asked which book was his best, he said: "My next one."
Job Security. Although clients come and go, no one can come into my office and say, "Pack up your stuff . . . You don't work here anymore." In 29 years, I've only had one employer: ME.
Travel. I don't have to travel unless I decide to. I travel if it's both FUN and profitable—or at least FUN.
Commute. I live five minutes from my office, a corner office in an upscale six-story tower. In winter, I leave a heated garage at home and drive to an underground heated garage at work. There's seldom time to hear even one song on the radio.
Vacation. Consulting is more fun than vacation (except on Wailea Beach in Maui).
Friends. I have developed hundreds of close acquaintances and several lifetime friends.
Time. I can work as much or as little as I like: four-hour days or 18-hour days. (Of course, my income will reflect that.)
Employees. I can work with employees, subcontractors, partners, or alone—I've done it all.
Passive Income. I've developed several products that provide "mailbox money." I earn while I'm sleeping.
Ethics. I've never had to violate my values or personal code of ethics. I've never had to lie, purposely deceive or harm others, or promise things I can't deliver. I go to bed with a clear conscience. That doesn't mean there's never any conflict. But the conflict is conducted according to generally accepted business practices.
Virtual. My career is fairly portable. With the Internet, e-mail, cell phone, and FedEx, I can work nationally, even internationally from my office—or anywhere in the world.
Purpose. I make a difference in peoples' lives every day. I see it in their faces, hear it in their voices, and read it in their thank-yous.
Experience. Every painful or joyful life experience makes me a better consultant. So does every person I meet or book I read. Grey hair can be good in consulting.
Structure. I have to work very hard, and the clients expect superb results—but I get to structure my days, weeks, months, and years.
Boss. Most of the time, I love my boss.

As I was posting these letters online, I realized I want to communicate my love for consulting. It's just a great business. The single letters, taken together, may create a picture of enjoyment, but in a burst of creativity I listed some of the reasons consulting is such a good fit for me—and perhaps for you, too. They are not prioritized; this is just how they came out.